Introduction: Internet Marketing Essentials Training Course
The objective of this training is to assist the learner to understand internet marketing and covers the following:
– Definitions and Terminology?
– How to utilize Google AdWords and be on the first page of Google search
– Using statistics to monitor performance (including Google Analytics)
– Email (bulk) and newsletters- essential for Customer Relationship Management (CRM)
– Planning company’s Marketing strategy
– Making Facebook work for your company
– Site engine optimization (SEO) for better ranking
The current course runs at your offices anywhere in South Africa, live online or at a BOTI venue. The course page has the up-to-date outline and group prices.
See the current courseGet a quote for your teamSee all Sales, Marketing and Customer Care courses
Learning on your own? Self-paced e-learning from R595 (excl. VAT) · Ask your employer to pay
Outline: Internet Marketing Essentials Training Course
Johannesburg (Sandton), Cape Town, Durban, Port Elizabeth, Pretoria – South Africa
Key outcomes of the course include:
• Online Marketing Discussion –terms e.g SEO, Social Media, Google Adwords, Facebook, CRM
• SEO –Impact, Google ranking, Meta tags, views, Call to action, identifying quality link, Blogging, networking
• Analysis using Google Analytics, overview, Dashboard, tracking conversion
• Newsletters -Why required? Relevant content , frequency
• Planning one’s online marketing strategy- Hootsuite, Schedules
• Adwords and Google -Need for Google Adwords (affordability), Strategy
Course duration and fees: Internet Marketing Essentials Training Course
Our two day training course is designed so that the knowledge acquired is applied practically, so that the business environment can be enhanced.
Please consult schedule for course costs or contact BOTI for a quote.
Recommended Prior Experience and Knowledge: Internet Marketing Essentials Training Course
The course (Internet Marketing Essentials Training Course) is designed for the following attendees:
Targeted to individuals who wish to learn internet marketing skills. In particular, it will be advantageous to marketing employees from small to medium to large companies. Entrepreneurs and Small-business owners will also benefit. Indeed all people engaged with marketing responsibilities will enhance their skills and knowledge of the concepts of internet marketing and how they relate to marketing/ increasing revenue within their organizations.
For the Internet Marketing Essentials Training Course it is advisable that you have the following experience/knowledge:
You should be able to comfortably navigate your way around a computer and the internet.
Please click on link below for our related public course/s
Book or Obtain Instant Quote
In addition to the related public courses, we offer the above course across the country: Anytime, Anywhere. Click on the link to get an instant proposal or book your course NOW:
See all BOTI sales, marketing and customer care courses.
Or browse all our courses – run at your offices, online or at a BOTI venue:
OR
FOR CELL PHONES CLICK TO CALL
Please Fill in the Form – We Will Get Back to You Within 15 minutes
